This is a packaging design project that I completed as part of my course with The Graphic Design School. The brief was to create new packaging for Grey Ghost, a South African winery. Grey Ghost is the local name for the Kudu, a large antelope, which has a distinctive grey colour and a silent, still disposition and an ability to disappear silently in to the undergrowth with its excellent camouflage. The design reflects this, using the concepts of invisibility and camouflage whilst creating an eye catching design that will stand out on the supermarket shelves.
